Capstone Business Simulation A rewarding journey into advanced business management
Capstone is a rich, complex business simulation designed to teach strategy, competitive analysis, finance, cross-functional alignment, and the selection of tactics to build a successful and focused company.
Entering the Capstone Business Simulation experience, participants face a complex and rapidly evolving scenario in which business acumen is tested and enhanced through modeling, analysis and strategic planning. The challenge is to turn around a poor- performing, $100 million company, with five average products, in very different market segments, while satisfying customer demands for better, faster and cheaper products. With five to eight years to build success, there is immediate pressure for the management team to develop a strategy and implement it thoroughly with every decision.
Each round is a year in the company’s life and decisions are made in research and development, production, marketing and finance. Additional modules – in human resources, quality management and sustainability, labor negotiations and advanced marketing – can be added to increase both the complexity of the task and the learning opportunities.
At the end of each round, comprehensive reports are provided on each company’s individual performance. There is also an industry report with extensive detail –such as product value chains for each company, inventory on hand, and production capacities – providing ample opportunity for competitive analysis.
Capstone provides the rare opportunity to experience running a complete business, with the benefit of reports that show clear correlations between management decisions and outcomes. Faced with a full range of strategy-based decision-making options, participants have the opportunity to try new tactics, test unfamiliar strategic paradigms and take risks in a risk-free environment.
The business simulation was a great way to finish our management development course. It allowed for each of the participants to gain important knowledge of how a business operates, understand key financial metrics and leverage team-mates’ expertise.
Senior manager,
global diversified industrial company
Capstone is a comprehensive immersion experience in the competitive world of business.
For more information on how to add the Capstone Business Simulation to business courses or training seminars, request a 1-to-1 demonstration.
Or, contact Capsim at: 877-477-8787
(312-477-7200 for callers outside the US and Canada),
sales@capsim.com
for more information.