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Page 11 of 13 Sales Channel Effectiveness For each segment, some channels work better than others. For example, the one on one interaction of an outside salesperson is very effective when meeting High End customers, however those same customers are not likely to visit a distributor's salesroom. Traditional and Low End customers are most likely to visit a distributor. | | Trad. | Low End | High End | Perf. | Size | Inside
Sales | Medium | Low | Medium | High | Medium | Outside
Sales | Low | Medium | High | Medium | High | | Distributors | High | High | Low | Low | Low |
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