Strategy

Concentrating on the Traditional and Low End segments, we will gain a competitive advantage by keeping R&D costs, Production costs, and raw materials costs to a minimum, enabling us to compete on the basis of price. Our Cost Leader orientation will allow us gain a competitive advantage based upon low prices. Our products will keep pace with the market, offering improved size and performance. We will price below average. We will increase automation levels to improve our margins and to make it acceptable to run second shift/overtime.

Vision Statement

Reliable products for low technology customers: our brands offer value. Our primary stakeholders are bondholders, stockholders, customers, and management.