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How can we organize our company? Print
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How can we organize our company?
Organization
Saving Decisions
Product Manager
Segment Manager
Functional Manager
Competitive Intelligence Officer
Coordination Concerns
Tactical Mistakes
Tactical Mistakes

In all cases, when the team makes a tactical blunder, at least two functional managers are responsible. Here are some common mistakes:

• The company invents a product but forgets to buy plant and equipment for it. (R&D and Production breakdown.)
• The company takes an emergency loan because inventory levels increase. (Marketing, Production and Finance.)
• The company selects performance measures inconsistent with their strategy. For example, a "niche" company chooses to be measured by overall market share. (Marketing and Finance.)
• The company repositions a product from the High End segment to the Traditional segment, but does not address their material and labor costs. (Marketing, R&D, and Production.)
• The Finance Manager makes decisions before knowing the budget demands of all R&D, Marketing and Production decisions.



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