We’ve updated the CapsimCore Intro to Business: A Primer eText to its 2nd edition, now available to all CapsimCore bundle users.
Intro to Business: A Primer serves as a companion text to CapsimCore® Business Simulation. The eText now includes updated articles, additional content, strategy chapters like incorporating ethics into strategy, and added case stories, connecting aspects from the real-world to the simulation.
The second edition includes a brand-new chapter: Case Stories Application in CapsimCore versus Real-World Application. The primer directs students to articles from the real world to contextualize past challenges many industries encountered (like an oil industry that fell majorly behind drilling production due to unexpected changes in pressure).
Students engage in questions like, What Impact Does Reliability Have on My Material Costs? Follow-up segments tie in customer buying criteria for specific products–reliability, performance, size, and price.