Distributed Leadership
DigitalGlobe grew by acquisition. Seven in ten of its leaders were new.
Rapid deals meant most of DigitalGlobe's leaders came from other companies, and the boundaries between them had blurred. To deliver on strategy, they had to lead as one. DigitalGlobe built that shared judgment with Capsim, around a live business simulation.
- 70%of leaders joined through acquisition
- Hogan + 360assessments integrated
- Oneshared way of deciding
Fewer than 30% of DigitalGlobe's leaders had been with the company three years earlier.
The short version
- DigitalGlobe, a satellite-imaging pioneer, grew so fast by acquisition that fewer than 30% of its leaders had been there three years, and the boundaries between teams had eroded.
- It needed distributed leadership: people who could make aligned, strategic decisions across functions and borders, not just run their own piece.
- DigitalGlobe built a full leadership program with Capsim, integrating individual assessments (Hogan, a 360) around a live business simulation where leaders decide under pressure.
- Leaders came out asking sharper strategic questions, and applying what they'd practiced on the job, one even mapped his unit's product strategy with the simulation's own tools.
DigitalGlobe helped invent its industry. One of the first private operators of remote-sensing spacecraft, it went from founding in 1992 to a public company imaging the Earth for governments and, increasingly, the private sector. Growth like that, in a field of constant technological change, comes with a cost that has nothing to do with technology.
In terms of human development, we're just learning to walk.John Hollander, Senior Talent Management
Growth by acquisition, leadership by patchwork
Acquisitions were a regular engine of growth, and it showed in the org chart. Fewer than 30% of the company's leaders had been there three years earlier; roughly 70% arrived through recent acquisitions or from the outside. As the company expanded, the boundaries and clarity between teams blurred, right as customers and shareholders started expecting more, faster.
The task wasn't teaching leadership. It was getting a patchwork of leaders to think like one company.
DigitalGlobe decided it needed distributed leadership throughout the organization, not a handful of decision-makers at the top, but leaders at every level who could act on strategy together.
One way of deciding
The talent team didn't want a class. They wanted a program deep enough that participants would take ownership of their own development. So they wrapped individual assessments, the Hogan HDS and a 360 review, around a live business simulation built to develop customer focus, awareness of KPIs, decisions grounded in strategy, and self-awareness, with behavioral feedback in real time and something to apply the moment leaders got back to their desks.
It landed harder than a classroom ever could, because it stopped feeling like an exercise.
I came in thinking this was a game, but then all my stressors showed up.A DigitalGlobe leader
From acquired to aligned
The change showed up in the questions leaders started asking.
They're asking the right questions. Like what's the competition doing? What do my customers need? How will our decisions impact the rest of the business? And do we stick to our strategy, or has the environment changed so much we need to adjust?Thom Kinney, Organizational Development Senior Manager
That is what distributed leadership sounds like: people across the company weighing the same considerations their senior leaders do. The proof was in what they did next. One leader went back to his unit and mapped its future product strategy using the same kind of segment maps he'd used in the simulation, taking the way of thinking he'd practiced and putting it to work on the real business.
Get your leaders deciding as one.
Book a short walkthrough and we'll map a Capsim program to the leaders you're bringing together, however they got there.